Our core mandate is to provide revenue to the Government of Manitoba to support provincial programs and initiatives in areas such as healthcare, education, social services, housing and infrastructure. Every dollar we earn in profit is invested back in the province.
Manitoba Liquor & Lotteries employs approximately 3,000 people who bring a wide range of backgrounds, skills and experience. We pride ourselves on hiring talented and passionate individuals who are part of a diverse workplace that represents the vibrant communities we serve.
At our casinos, we hire customer service experts, skilled tradespeople, local performers, food and beverage professionals, equipment technicians, and many others across different fields. Our knowledgeable Liquor Mart staff ensure the retail experience for our customers is both convenient and socially responsible. Our corporate employees help make our company run effectively and are always focussed on our customers.
We generate thousands of additional direct and indirect jobs in the provincial economy.
In rural Manitoba, independent retailers serve their communities as local liquor vendors. Our lottery ticket and video lotto (VLT) products are delivered through networks of independent business operators. These products directly support important business sectors in Manitoba including the retail, hotel and restaurant industries. They are also sold through veterans' organizations and First Nations.
The casinos and Liquor Marts that we own and operate generate millions of dollars in spin-off economic activity per year for other businesses.
Allocation to the Province of Manitoba: $597.8 million for provincial programs and initiatives to support healthcare, education, and other essential community services.
Liquor Mart Anti-Theft Strategy Update
Manitoba Liquor & Lotteries is seeing encouraging results from its enhanced strategy to target Liquor Mart theft.
“Since the measures were announced in March, we have seen a 23 per cent reduction in theft and robbery incidents,” said Liquor & Lotteries President Peter Hak. “While these are still early results, we are cautiously optimistic they are trending in the right direction.”